On The Ramp Never Ending Show Title Track Video Song Trending On Youtube

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On The Ramp Never Ending Show Title Track Video Song has been released by T Series. The film is releasing very shortly. जल्द रिलीज़ हो रही है, ‘ऑन द रैम्प नेवहर एनडिंग More »

Chaturnaath All India Releasing On 24th May 2019

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Chaturnath, the  protagonist in  the movie, is an ordinary man with a strong  desire to fight corruption in society. To fulfill it, he goes to the length of faking it as a More »

Yeh Hai India Makers Released Second Poster

Yeh Hai India Makers Released Second Poster

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The Mumbai Achievers Award 2019 Was A Star Studded Glamourous Event

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Development Is My First And Foremost Agenda Says Sanjay Dina Patil

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Producer Rajeev Bhatia Is All Praises For Ranvir Shorey – Saidah Jules – Urvashi

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Producer Rajeev Bhatia has all the praises for his starcast of the  coming  hindi film On The Ramp Never Ending Show.  He says “my stars and team had supported me in making More »

Aakriti Art Foundation Presents – Colours Of Spring 12 – A Group Exhibition By 20 Selected Artists From Across The Country

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From: 30th April to 3rd May 2019 Aakriti Art Foundation presents “Colours of Spring 12” A Group Exhibition by 20 selected artists from across the country. Participating artists: Satish Gujral, Paresh Maity, More »

Actor Gavie Chahal Starer Yeh Hai India  Hindi Films Trailer Launched

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Yeh Hai India is an upcoming Hindi film planned to be released on 24th May 2019. The film is directed by Lom Harsh and will highlight Gavie Chahal, Deana Uppal and Ashutosh Kaushik More »

 

COVER UP BY BLUSH ORIGINALS – A TAKE ON INSECURITIES IN A WOMAN’S SUBCONSCIOUS‏

Culture Machine’s bold new film depicts women’s fear for their safety in urban India

Mumbai, November 2015: Culture Machine, India’s leading digital entertainment company that is known for its disruptive content, has made another statement with their latest film ‘Cover Up’ by Roshnee Desai. Under the belt of Culture Machine’s Blush Originals banner and supported by their Being Indian channel, the experimental mixed media film explores a woman’s subconscious regarding her safety as she travels alone at 3 am in Mumbai.

Cover up

Using abstract art, textures and patterns, a montage of visuals and a narrative; the film re-creates the character of the city at night and follows the narrator as she takes an auto to get home at what is traditionally considered an “unsafe” time. The narrator, an independent woman in her late 20s talks about how she fears for herself at night in her subconscious and is forced to cover up her identity, compromising her so called freedom, to only feel safe. The 2 minute film underscores the inner turmoil, the brutal fear and hypocrisy that women experience in Indian society.

Commenting on the film, Roshnee Desai, Designer & Film maker said, “We are taught that as women, we are constantly being watched and scrutinised. Subconsciously, we become puppets to this punishable voice in our heads – always checking, judging and being too wary of ourselves. After I went to study in London, I realised that our society has conditioned us to not believe in ourselves. I found my inhibitions as a woman were slowly changing and I could stop the voice from dictating me. I hope that after people watch this film, they start to question the validity of these inhibitions and hopefully free themselves of it. Culture Machine’s Blush Originals is a kickass new age woman’s platform which questions a lot of these norms, so associating with them seemed really apt. I hope we get the message out and more girls start to rationalise these subconscious fears.”

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